Marketing

Marketing Automation

VTC closes the gap between sales and marketing. Create campaigns across multiple channels with the Campaign Wizard.
Use VTC Webforms to have your webforms automatically generate leads for you, after the have been completed online.
Manage your leads or assign leads to individual employees and monitor the ROI of your campaigns.

Summary:

  • Create campaigns through various distribution channels
  • Automated generation of leads - from webforms directly into CRM Sytem
  • Monitor the ROI of campaigns

Campaign Management

With the Campaign Management in VTC you combine preperation and management of your campaigns across multiple channels.

With campaign management, you achieve a transparent view on the productivity of your marketing activities.

Web Forms

VTC Webforms automatically create leads directly to VTC, through customized web forms posted on your website. The marketing manager can specify exactly what information is to be generated in which form. This information are then available to the sales staff.

Lead Management

VTC Lead Management provides marketing staff the ability to manage prospective customers.

Assign leads to individual sales reps, qualify leads, and monitor leads of individual campaigns.

Make sure that marketing activities are fed with correct data. Improve the quality of your lead pipeline with the help of VTC.

Marketing Reports

You can measure the effectiveness of your marketing campaigns, in terms of Requests for Quotation vs. closed Potentials, through marketing reports.

With Marketing Reports you are able to analyse the effectiveness of campaigns in relation to budget, distribution channel, margins, etc., to get a complete overview of your campaigns.